We Build Websites is aimed at the busy entrepreneur and those who genuinely don’t have the knowledge to create their own site using free tools available on the internet. We believe there is a market for this product, but can’t be sure of that until we get a significant influx of traffic to the We Build Websites promotion site webuild-websites.co.uk signing up for the product.
We Build Websites is in the same boat as your new website! This website is a brand new website, we want to go through the same journey that you are on. Not by paying vast amounts to an SEO (Search Engine Optimisation) company, but spending an hour per week (hopefully that is a realistic target) doing the housekeeping in order to get the website seen by our potential customers. (The chaps here voted me to do this as I have the least experience in SEO! Thanks guys!)
So, We Build Websites, is now live and can be seen by Google*, but now the hard work starts in ensuring that Google starts to display it when people type in certain search terms relating to the website.
This blog will provide a fortnightly progress of the steps we take to optimise the website to be seen by our potential customers. It will take into account
- the keywords on which we want to be found
- the online tools we use to measure our effectiveness
- our analytics results (Google Analytics – a free tool which enables you to measure, among other things, traffic to your website and where that traffic comes from)
- and, if all goes to plan, we can pass on the tips and resources that will help your website be found by your potential customers.
Wish us luck, the journey starts here!
*NOTE: I’m using Google as a generic term in this post. I do mean it needs to be optimized for all search engines (Yahoo, Bing, Ask, Lycos, DuckDuckGo etc). It becomes quite time consuming to write them all out each time. I’m also aware not every knows that Google is known as a ‘search engine’.